If you have happy memories of playing with your View-Master as a kid, you may soon find yourself reliving those cherished memories at the local multiplex.... Sony has just announced it's making a live-action View-Master movie.
I know, it sounds crazy, but so did the Barbie movie until it turned out to be a huge hit for Mattel.
According to their press release,
I know, it sounds crazy, but so did the Barbie movie until it turned out to be a huge hit for Mattel.
According to their press release,
“View-Master has inspired generations to embark on boundless adventures, offering a treasure trove of storytelling possibilities for this film,” said Mattel Films president Robbie Brenner, who was behind last year’s Barbie. “We’re thrilled to work with Sony Pictures Entertainment and Escape Artists’ Todd Black to bring this Mattel franchise to life. Their creative and filmmaking expertise sets the stage to introduce a modern take on this beloved toy to audiences everywhere.”